Pepsi // Husker Football

To reinforce Pepsi’s support of Husker Football, we developed this lighthearted point-of-sale campaign for grocery and convenience stores. We integrated Pepsi’s youthful, fun, national branding with the most youthful and fun aspect of Husker Football: Lil Red. Continued efforts, including posters and a video featuring the UNL Drumline, reminded fans to enjoy a little gameday flavor with Pepsi.